Shiny and frosted cosmetics have a similar affect to light coloured make-up. They enhance or bring out the area on which they are applied. To maximize this effect, combine the two qualities – light and shine. Light make-up colours that are frosted or shiny will make an area appear even more pronounced. The facial feature where it is applied will appear larger and visually push out more than when applying a light matte cosmetic colour. This maximum effect will also cause the area around it to appear flat or sunken in comparison. This can work wonders to enhance the lips, cheek bones, eye lids or brow bones.
Kimberly Law AICI, CIP
Association of Image Consultants International (AICI)
Founding Director of
IITTI Global Standard on Soft Skills
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